The more ad clicks, the more you can earn from Google Adsense.
That’s the mantra of most Adsense publishers. However, not all ad clicks are good. Some clicks can even get one’s Adsense account banned.
To know more about ad clicks, click fraud, and invalid clicks, we’ve prepared a guide below. Read on.
In January this year, we asked, Does Adsense prohibit the use of StumbleUpon?
At that time, there was no definite reply from SEO experts or Google Adsense themselves. But now, there are more reasons to believe that StumbleUpon can actually lead to a banned Adsense account.
Is it the end of the road for you if you received this dreaded email from Google Adsense?
It has come to our attention that invalid clicks have been generated on the Google ads on your site(s). We have therefore disabled your Google AdSense account.
Please understand that this step was taken in an effort to protect the interest of the AdWords advertisers.
A publisher’s site may not have invalid clicks on any ad(s), including but not limited to clicks generated by:
– a publisher on his own web pages
– a publisher encouraging others to click on his ads
– automated clicking programs or any other deceptive software– a publisher altering any portion of the ad code or changing the layout, behavior, targeting, or delivery of ads for any reason
Practices such as these are in violation of the Google AdSense Terms and Conditions and program polices, which can be viewed at:
https://www.google.com/adsense/localized-terms?hl=en_US
https://www.google.com/adsense/policies?hl=en_US
Publishers disabled for invalid click activity are not allowed further participation in AdSense and do not receive any further payment. The earnings on your account will be properly returned to the affected advertisers.
Sincerely,
The Google AdSense Team
If you feel you were “unfairly” banned by Google Adsense because of “invalid clicks” you did not commit, don’t fret. Account reinstatement, although rare, is possible.
YFS1 and SEOPedia both talked about the proper steps to approaching this situation. I’m consolidating and summarizing their suggestions here.
Do note, however, that this only applies to cases where you were not at fault.
This means you did not click on your own ads, did not encourage visitors to click on your ads, and did not violate any Google Adsense’s Program Policies. If you did, stop reading right now. This article can help you no more.
