How to Franchise: Siomai House

Siomai has been a favorite Filipino merienda snack throughout the decades. If you want a quick snack, you can buy a cheap meal of “siomai rice” best enjoyed with a cold drink of gulaman.

Siomai rice with gulaman is actually the most popular food item of the food cart business Siomai House. Interested to own a franchise of Siomai House? Read more about it below!

Article Guide

Franchise Highlights: Siomai House

Overview of Siomai House	A food kiosk offering a go-to merienda favorite of Filipinos: siomai! It also sells a refreshing cup of ice cold gulaman.
Siomai House franchise fee	Php 300,000 to 400,000
Franchise inclusions	Equipment, initial supplies, inventory, crew uniform, staff training, marketing materials, launch support, etc.
Advantages of franchising Siomai House	Well-known market player in the siomai category and the food kiosk industry. Siomai is quick and easy to prepare unlike other food products like rice meals. Provides substantial support including crew hiring and launch support.
Disadvantages of franchising Siomai House	Food industry is fiercely competitive -- most especially the siomai category.

Interested in other food cart or food stall franchises? Check out PinoyMoneyTalk’s list of the 100 Best Franchises in the Philippines under Php 1 Million!

Best franchise business in the Philippines

About Siomai House

Bernabest Food Products is the company behind Siomai House. This food cart business features steamed pork and shrimp siomai served with banana cum pandan-flavored gulaman, with toyomansi sauce and/or chili-garlic sauce on the side.

Before Siomai House exploded into the mainstream, Bernabest Food Merchandise Inc. actually started their food franchise business journey with empanadas way back in 2001. This food kiosk was named “Empanada Especiale.”

Over the years, Bernabest has expanded into other food kioks with Mac Hotdog and Siomai House. But without a doubt, its biggest, most popular, and most successful food cart has been Siomai House!

Its rich, successful history in the food kiosk franchising business ensures that they have significant experience in offering affordable snacks that appeal to the Filipino palette as well as providing support to enable franchisees to succeed.

Siomai House Franchising Details

Siomai House Franchise Fee

The Franchise Fee for a Siomai House outlet ranges from PHP 300,000 to PHP 400,000. This franchise fee is non-refundable.

The Franchise Term is three (3) years from the signing of the franchise agreement and can be extended for an Extension Fee of PHP 50,000 per year.

Franchise Package Inclusions

When you avail of a Siomai House Franchise, Bernabest Food Products confers to you the right to operate one (1) kiosk at one (1) specific address for three (3) years. This means that should you want to change locations in the future, you will have to inform Bernabest first. Your address change will be subject to the company’s approval. Don’t worry about this as this is a standard term that is typically found in most, if not all franchise agreements.

Availing of the franchise also gives you the right to use the Siomai House brand and all its trademarks, designs, and operational processes.

Also included in the franchise package are the following benefits:

Siomai House Basic Designed Booth
Freezer and Steamer
Beverage dispenser
Advertising signages
Two (2) sets of Siomai House Uniforms
Free delivery 3 times a week
Other provisions for the business

Finally, do not forget that as a franchisee, you are bound to operate and manage your Siomai House food kiosk business according to the company’s stipulated quality standards. This includes required levels of customer service and overall food cart cleanliness. Non-compliance with this can be punishable by non-refundable revocation of the franchise agreement together with all its benefits.

Similar to what was stated above regarding the potential location change of your food cart, you do not have to worry as these are all standard franchise agreement terms and conditions. Terms like these are typically found in any credible franchise agreement. More importantly, it is undoubtedly in your best interest to follow the company’s stipulated quality standards as these are the same standards that have been leading them to success since 2001!

Siomai House Franchise Requirements

When applying for a Siomai House franchise, make sure you are ready with the following requirements:

Letter of Intent (LOI)
Your Resume
Location Pictures
Location Map / Sketch Map
Floor Plan (for Commercial Establishments)
Monthly rental rate of your chosen location
The franchisee must obtain, at his/her own expense, from Government authorities
All necessary government documents, clearances, permits, and licenses to operate the business. This includes (but is not limited to) the DTI/SEC registration, BIR registration, your health certificate and that of your crew, city and barangay clearances, food permits, etc.

Pro Tip: Keep in mind that Siomai House regularly gets several franchise applications. As a result, it is likely that not all applicants will be accepted! Do you want to know how you can get a leg up compared to all other Siomai House franchise applicants?

On top of completely submitting all documentary requirements, make sure that you are able to exhibit the following characteristics during your meeting with the company:

You are not just a silent investor. Rather, you are a day-to-day manager who is completely dedicated to running the business full-time.
You are highly motivated and committed to adhering to the highest levels of quality and service required by Siomai House.
You possess sufficient business administration skills. Having experience in the food or retail industry is a plus!
You are willing and able to operate the actual systems, procedures, and processes of Siomai House.
You possess good interpersonal and communication skills.
You have sufficient capital to cover for any and all monetary requirements to ably run your Siomai House food cart. This is important as Bernabest Food Products does NOT provide any form of financing to franchisees.