Free ymail.com and rocketmail.com email accounts
June 20, 2008
In an attempt to arrest the uncontrollable growth of Gmail, free email market leader Yahoo Mail will open registrations for its rocketmail.com and ymail.com domains starting today.
A recent survey by Yahoo! shows that 60% of users consider the easiness of an email address to be remembered an important attribute of email. This probably encouraged Yahoo to open up to the public their other email domains .
The move is also meant to put a dent to the skyrocketing growth of Gmail, Google’s free email service. According to web metrics company comScore, more than 101 million people were using Gmail as of April this year. In 2007 alone, 30 million of those were added to the user base. Yahoo, however, still leads the free email market with 266 million users worldwide.
By opening up ymail.com and rocketmail.com, Yahoo hopes to capture a chunk of the market that wants to register a personalized email address.
At present, a user might have to settle for email@example.com because firstname.lastname@example.org would have been already registered by someone else. With the new email domains, the same user can attempt to register email@example.com or firstname.lastname@example.org.
The question now is, will it work to fend off the Gmail threat? Will people grab the opportunity to register in Ymail and Rocketmail? As a free email user, will you?
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