What ‘Third-Party Ads’ means for Google Adsense publishers
May 23, 2008
If you are a Google Adsense publisher, you probably have already received Google’s email about Third Party Ads:
We’re happy to announce that the Google content network now
accepts display ads served from qualified third-party vendors.
During this initial release, only ads in English are eligible,
although we look forward to offering more options in the future.By accepting third-party ads, we can attract a greater variety of
advertising on the Google content network, which we believe will
result over time in increased revenue for publishers and more
relevant advertising for end users.
What this means is that Google has opened its content network and can now accept ads from qualified third party vendors. Some of the identified third party tracking vendors include DoubleClick DFA, Mediaplex/ValueClick, Eyeblaster, EyeWonder, Interpolls, Pointroll, Unicast, Dynamic Logic/Safecount, Factor TG, IAG, and InsightExpress.
Many large, top-brand advertisers use third parties to create and manage their ad campaigns. By accepting ads from these third parties, the Google ad inventory is expected to increase — ultimately translating to more ad earnings for Adsense publishers.
Are your Adsense earnings lower than usual today?
May 7, 2008
And the page impressions and clicks statistics don’t seem to be updated?
Earlier today, PMT Forum member geeks noted the same thing. He wondered: Mukhang may problema sa adsense ngayon, hindi naga-update impresions ko. (Adsense seems to have a problem, my page impressions stats don’t appear to be updated.)
Don’t fret. Apparently, Google Adsense is aware that there is a problem.
New Adsense rule: No ads below misleading post titles
March 28, 2008
Google Adsense announced an update today regarding new rules regarding the proper way of showing ads.
The first one referred to advertisements placed under a title that may mislead visitors, while the second reiterated Adsense’s rule on ads that look very similar to website links.
The new rules are as follows.
The LCD TV that blogging bought
November 7, 2007
In the tradition of “The xxx that blogging (or Adsense) bought” articles popularized by other bloggers such as Darren Rowse (who bought a house), Abe (Mitsubishi Lancer ‘97), J. Racoma (Toyota Corolla GLi ‘97), Marghil (Acer laptop), and Markku (Asus laptop) here comes my own story: The LCD TV that blogging bought.
I’m not usually the type who immediately spends what I earn. I prefer to reinvest the earnings I get from Adsense, stocks, and mutual funds into other income opportunities so as to further maximize the return.
But this time, I decided to pamper myself and give myself an early birthday and Christmas gift. After encashing my $1,000+ earnings from Google Adsense via Western Union last week, I headed off to Abenson’s in Market! Market! at The Fort and bought this 32-inch LCD TV.
