Google tests new scrolling Adsense ads
December 12, 2007
Just saw the following in my Adsense ad units a few minutes ago: the Google Adsense ad scroller!
The scroller is nothing more than tiny “Up”, “Down”, “Left” and “Right” arrows at the bottom of the ad units. Basically, the arrows let you “scroll” the ad unit to show new advertisements. There are several variations of the arrows, both for horizontal and vertical ad units. Cool, huh?
Here are screenshots of three Adsense scrolling ad units I’ve seen. YouTube video of the Ad Scroller at work after the jump.
The question now: when visitors scroll the ad units, is that considered a page impression? And if they are, do publishers earn from those page impressions as well?
December 16th, 2007 at %I:%M %p
[...] I had not bee able to spot either since so I can’t present you with screen caps. However, James from PinoyMoneyTalk has been able to take screen shots as well as a video demonstration of the arrow scrollers. Seems [...]
January 11th, 2008 at %I:%M %p
Dear webmaster,
I see that you are running Google ads on your website. I would like to show you how to earn revenue on all of your website visitors, not just the ones that click an ad.
If you are interested, please let me know.
Yours sincerely,
Matthew Kinner
January 11th, 2008 at %I:%M %p
Yeah I seen these arrows on my adsense ads as well. Adsense is definitely testing things. I know people said they hope this will increase their earnings through Adsense but I really don’t think it will make a difference really. In my opinion I don’t even think it will happen that they decide to leave it with scrollable arrows. I don’t think people will even click on the arrows to see more ads, I may be wrong but just my opinion. I’m sure we’ll see sooner or later. It would be nice to see an increase in Adsense earning from this but we’ll have to wait and see.
April 4th, 2008 at %I:%M %p
[...] were the first to spot these scrolling Adsense ads back in December 2007. Today, the Google Adsense blog officially talked about the details of this [...]